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CCTV first half of the inventory of advertisers bidding period

With its brand growth and mature strategic partnership, over the long term put the brand is growing stronger. Proved value for money of CCTV's advertising results, and customers work the way further and further away ... ... Olympic sponsors and non-Olympic sponsors actively marketing the Olympic Games approaching, the Central Power International Advertising 2007.8119 as the Taiwan television as the host of the host country, as an Olympic sponsor and the non-Olympic sponsors display style stage race. First half of 2007, Bank of China, the Chinese people and property insurance company,[link widoczny dla zalogowanych], China Mobile, China Netcom, Haier, Sinopec, China National Petroleum, Heng Yuan Xiang, Erie,[link widoczny dla zalogowanych], Lenovo, Tsingtao Brewery and other enterprises, covering electronics, finance, insurance, petrochemical ,[link widoczny dla zalogowanych], communications, food and beverage, wine and other industries of the Beijing Olympic TOP sponsors, partners, sponsors have put in CCTV tender period. In addition to Olympic sponsors, most non-Olympic sponsors, and they strive to seize Olympic opportunity, and actively carry out Olympic marketing, the delivery time of the tender passion cents less than the Olympic sponsors. Olympic economic effects from the point of view, the Olympic sponsors and non-Olympic sponsors in the first half of the performance of such enthusiastic bidding period, mainly to see the 08 Olympics ~,-j-pulling effect of the huge economy, they year before the Olympic Games confidence in China's economic development, the consumption power of the Chinese market confidence. CCTV brand building with the continuous development of CCTV tender value of the resources section of continuous improvement at home and abroad to provide a platform for better communication, more conducive to customer's brand communication. I believe the majority of customers through the cooperation with China Central Television, will bring the brand to win! / Theatre creates brand customers who branded CCTV - 1 Golden Theatre 2oo7 ': ~ the first half of the first half of 2007 inventory of Hexing Huang, a China Central Television Theater gold ratings in all sorts of modern drama, historical drama, the main theme of drama go hand in hand, Kaigegaozou the ratings all the way to high. With good performance ratings, CCTV-1 Golden Theatre attracted a wave and another wave of new and old customers all walks of life. Throughout the first half of CCTV-1 gold theater performance, there are four main features. Good play continued, brilliant gold theater in the first half CCTV-1 broadcast TV,[link widoczny dla zalogowanych], whether cast or storyline, is very worth seeing. From the beginning of the Zhen Guan Long Song, Then another jump into the war-torn era, which are firmly attracted the attention of the audience, hitting the audience's mind. 82 sets Zhenguan Long Song Spark 32-episode TV series 23 set of Spy Game film classic Red No. 51 restored depot in Shanghai before liberation IEl real life atmosphere, vivid reproduction of an underground party, the Japanese, puppet, Han, gang, Board and other parties KMT forces compete and contest. Ratings stability, a warm response, as CCTV-1 China's outstanding drama theater of gold the best starting platform, has a stable, high ratings and high-quality audience composition. Up to 51 in 2007 broadcast the end of the depot, CCTV-1 theater,[link widoczny dla zalogowanych], the average ratings gold 5.36%, with an average audience share of 13.44%, far higher than other television media. To a single TV series for the first half of 2007, CCTV broadcast a 1 gold theater have made good TV ratings. 82 epic set of the hit song Zhenguan long, aroused ~,-j-Tang Tang and the concerns and thinking, inspired Xi'an tourism boom. Period, the lower part of the special arrangement of the Spring Festival because of longer intervals, also caused a lot of viewers have made China Central Television, said he was looking forward to the lower part of the early broadcast. The first 23 episodes finale is almost equal to the average rating of 10%. CCTV-1 has just finished broadcasting Golden Theatre (