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"Celebs who always change their hair cut colour are a nightmare for most hairdressers,[link widoczny dla zalogowanych]," admits Helen Thomas of GiellyGreen,[link widoczny dla zalogowanych], London. "Those on the A-list have all day to spend in the salon - and that's often how long it takes for a dramatic change."
But Melanie Giles of Melanie Giles Hairdressing,[link widoczny dla zalogowanych], Bath,[link widoczny dla zalogowanych], disagrees. "Keeping up with 2010 trends is good for the client and for the beauty colorist,[link widoczny dla zalogowanych]," she says. "It keeps our work interesting and prevents us getting stuck in a rut."
Lisa Shepherd agrees. "We love the fact that celebrities regularly change their look and that clients find it inspiring. It demonstrates to the client that they don't have to be scared of colour."
Dramatic celebrity makeovers can provide clients with ideas they'd never previously considered,[link widoczny dla zalogowanych], says Gary Hooker of Hooker & Young. "Rihanna's two-tone application has brought a new knowledge of beauty color techniques to the public,[link widoczny dla zalogowanych]," he says. "It's something clients are curious about,[link widoczny dla zalogowanych], so it's important that your friendr team is aware of what celebs are up to."
This summer's Balayage trend - freehand, painted-on colour - and pastel hues from previous seasons are further examples of how celebrities have introduced new design colours to a wider audience.
The most important step in any colour change is a thorough consultation. "Look at the natural hair cut colour,[link widoczny dla zalogowanych], texture and type to determine the shade which will best complement your client,[link widoczny dla zalogowanych]," says Chris Williams, 2009 Schwarzkopf Professional British Colour Technician of the Year.
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